Exclusive MVA leads for aggregators and buying desks
Summit Leads supplies car accident and other motor vehicle accident leads to aggregators, lead-generation companies and buying desks that route claimants to law firms. Leads are exclusive by default: each lead is sold to one buyer. Shared delivery is available if a buyer asks for it.
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What you get
- Real-time ping/post delivery to your endpoint, not batch
- Leads filtered to your states or ZIP codes, sub-types and daily caps
- TCPA consent captured on every lead, with consent certificates
- Exclusive by default: each lead is sold to one buyer
- No setup fee and no monthly fee; return terms agreed on the onboarding call
What we need from you
- Verticals and sub-types (home improvement, MVA)
- States or ZIP codes
- Daily volume or caps
- The endpoint that takes real-time ping/post
Why sole contact matters in MVA intake
An accident claimant who fills in a form is often hurt, stressed and dealing with an insurer at the same time. When three or four firms call within the same hour, the claimant stops picking up, or signs with whoever sounded least like a sales pitch. For an intake team, that competition shows up as lower contact rates and fewer signed retainers per lead bought.
That is why our MVA supply runs one buyer per lead by default. The claimant who asked about a car accident case hears from your intake team, and from no other buyer we supply. Your team can take the time to qualify the injury, confirm liability and explain next steps without racing a competing caller.
How exclusivity works inside a ping/post auction
Buyers sometimes assume an auction means shared leads. It does not. When an MVA lead qualifies, a ping goes out with partial, non-identifying data such as accident type and state. Buyers whose filters match can bid. The winning bid is the only buyer that receives the post with the claimant name, phone and case details. Buyers who lost the bid never see who the claimant is.
Leads arrive this way one at a time, by real-time ping/post, not in batch files. The mechanics are covered in ping post explained and how the ping/post integration works.
MVA sub-types you can buy
Car accident
The core of MVA demand. One buyer per lead means the claimant hears from one intake team, not several firms calling in the same hour.
Motorcycle accident
Injuries tend to be more serious and claimants more selective. A single intake conversation keeps the first call calm and credible.
Commercial vehicle and truck
Carrier insurance, multiple parties and higher case values. Firms that work these files often want sole access to each claimant.
Rideshare accident
Claims from rideshare trips, where insurance questions are layered. Sole contact gives your intake team room to sort out coverage on the first call.
The MVA quality bar
A lead that only one buyer receives has to be worth the call. Every MVA lead we post is held to four checks:
- A documented injury
- Clear or favorable liability
- A claimant not already represented by an attorney
- Accurate contact data
Filters, caps and coverage
You choose the states or ZIP codes you buy in, and Summit checks for an active supplier in those states before a test. Each campaign can filter on sub-type (car, motorcycle, commercial vehicle or truck, rideshare) and other criteria your firms care about, with a daily cap set to match intake capacity. Caps and filters can be changed by email.
Consent record with every lead
Leads are TCPA-compliant with consent captured, and the consent record travels with the lead: the opt-in language, a timestamp, the IP address and the page URL. For a personal injury file that one firm will work alone, that record is what your compliance team checks first.
Exclusive by default vs shared on request
| Delivery | What the buyer gets | When it fits |
|---|---|---|
| Exclusive by default | The full MVA lead, posted to one buyer only. No other buyer receives that claimant, so your intake team is the only one calling. | Firms and desks that sign on a single intake call, clients who pay per signed case, and campaigns where a second or third caller hurts the retainer rate. |
| Shared on request | The same lead delivered to more than one buyer, under terms agreed with us before going live. | Buyers with fast, high-capacity call centers that win on speed, or programs testing a new state where volume matters more than sole contact. |
Shared MVA delivery can fit a buyer whose call center reaches claimants in minutes and converts on speed rather than sole contact. For a wider view of the trade-offs, read exclusive vs shared leads. For how suppliers label car accident leads and how exclusivity works with returns, see exclusive or shared car accident leads.
What you get in writing
Sole contact only works when both sides know the rules. Before your first exclusive MVA lead arrives, we confirm these points by email:
- Web form leads. Every exclusive MVA lead is a web form request from someone hurt in a motor vehicle accident who asked to be contacted, posted to you by real-time ping/post. We work with web form leads for now, not calls or live transfers.
- The TCPA consent record. The consent record travels with each lead: the opt-in language, a timestamp, the IP address and the page URL.
- Your filters. The states or ZIP codes you buy in, the sub-types you take (car, motorcycle, commercial vehicle or truck, rideshare) and the daily cap for each campaign.
- Terms and returns. Delivery terms, return rules and whether a campaign stays exclusive or runs shared are agreed during onboarding.
- A test first. We check that an active supplier covers your states, and new buyers then start with a small test.
How onboarding works
Email us
Send the MVA sub-types, states and daily volume you buy, and whether you want exclusive or shared delivery.
Onboarding call
We configure your filters, caps and terms, and agree return terms before anything goes live.
Integration and testing
We connect your endpoint and run test pings and posts until your system accepts them cleanly.
Go live
Start on a small test volume; go-live timing is confirmed during onboarding.
Terms, caps and pricing are set per partner, and return terms are agreed before you go live.
Frequently asked questions
What does exclusive mean for an MVA lead at Summit Leads?
Leads are exclusive by default: each lead is sold to one buyer. When your bid wins a car accident lead, no other buyer receives that claimant from us. Shared delivery is available if a buyer asks for it.
How can a lead be exclusive if it goes through a ping/post auction?
Several buyers may see the ping, which carries partial, non-identifying data such as accident type and state. Only the winning bid receives the post with the claimant contact details. Losing bidders never receive the lead.
Which MVA lead types can we buy on exclusive terms?
Car accident, motorcycle accident, commercial vehicle or truck accident, and rideshare accident leads. Each sub-type can run as its own campaign with its own filters and caps.
What quality bar do exclusive MVA leads meet?
The quality bar is a documented injury, clear or favorable liability, a claimant not already represented by an attorney, and accurate contact data. You can tighten any of these with your own filters.
Which states can we buy exclusive car accident leads in?
You choose the states or ZIP codes you buy in, per campaign. Before a test, Summit checks for an active supplier in those states.
How are returns handled on exclusive MVA leads?
Return terms are discussed on the onboarding call and agreed before going live, so both sides know which leads qualify for a return before the first post arrives.
When should we ask for shared MVA leads instead?
Shared delivery can fit a high-capacity call center that wins on speed, or a program testing a new market where volume matters more than sole contact. Ask on the onboarding call and we set the terms per partner.
Request MVA lead supply
Tell us the accident types you buy, the states you cover, your daily volume, and whether you want exclusive or shared delivery.
Start small, with no long-term commitment
- No long-term contract. Pause or stop at any time.
- No setup fee and no monthly fee. You pay only for leads delivered that match your filters.
- Start with a small test volume and scale when the numbers work.
- MVA and home improvement leads are exclusive by default: each lead is sold to one buyer.
- Return terms are agreed on the onboarding call, before you go live.
Or write to team@summitleads.ai. We reply by email.
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