New Jersey flooring leads
Summit Leads supplies flooring leads in New Jersey by real-time ping/post, exclusive by default, with ZIP code targeting. The Division of Consumer Affairs names carpeting and flooring as home improvement work in its contractor FAQ (last modified March 3, 2025), and the state has 310,087 owner households that moved in during 2020 or later.
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New Jersey facts for flooring lead buyers
| Fact | Value Source |
|---|---|
| Carpeting and flooring | Named as home improvement work under the Contractors' Registration Act (Division FAQ, last modified March 3, 2025)Home Improvement Contractors: Frequently Asked Questions (last modified March 3, 2025) New Jersey Division of Consumer Affairs |
| Registration renewal date | By March 31 of each year (Division FAQ, last modified March 3, 2025)Home Improvement Contractors: Frequently Asked Questions (last modified March 3, 2025) New Jersey Division of Consumer Affairs |
| Large retailer exemption | Home improvement retailers with a net worth over $50,000,000, and their employees (N.J.S.A. 56:8-140, Division FAQ, last modified March 3, 2025)Home Improvement Contractors: Frequently Asked Questions (last modified March 3, 2025) New Jersey Division of Consumer Affairs |
| Owner-occupied housing units | 2,239,128 of 3,507,701 occupied units (ACS 5-year 2020-2024)Table B25003, Tenure: New Jersey (ACS 5-Year 2020-2024) U.S. Census Bureau |
| Owner households that moved in 2020 or later | 310,087 (ACS 5-year 2020-2024, table B25038)Table B25038, Tenure by Year Householder Moved Into Unit: New Jersey (ACS 5-Year 2020-2024) U.S. Census Bureau |
| Median home value | $454,400, eighth highest of the 50 states (ACS 5-year 2020-2024, table B25077)Table B25077, Median Value (Dollars): New Jersey (ACS 5-Year 2020-2024) U.S. Census Bureau |
| Decade with the most housing built | 1950 to 1959: 523,113 units (ACS 5-year 2020-2024, table B25034)Table B25034, Year Structure Built: New Jersey (ACS 5-Year 2020-2024) U.S. Census Bureau |
Last reviewed: October 7, 2026. A summary for education, not legal advice.
New Jersey owner households and 2020-or-later movers
Flooring buyers in New Jersey often start with people who recently bought a home. The Census Bureau's table B25038 (ACS 5-year 2020-2024) puts that group at 310,087 owner households with a move-in year of 2020 or later. A new owner may be living with floors picked by someone else, and replacing them is a common early project, so the move-in year helps an installer judge the request. The count is of households and is not a lead figure.
Ownership itself is the gate. Table B25003 (ACS 5-year 2020-2024) lists 2,239,128 owner-occupied units among 3,507,701 occupied New Jersey units, and buyers usually accept only owner requests.
The 2024 table does not split out 2021; its newest groups are 2020 to 2022 and 2023 or later, so the recent-buyer count starts at 2020.
New Jersey home values and housing by year built
The median owner-occupied New Jersey home is valued at $454,400 in table B25077 (ACS 5-year 2020-2024), the eighth highest median among the 50 states.
Postwar building shaped the stock. In the Census Bureau's table B25034 (ACS 5-year 2020-2024), the 1950s are the largest single decade at 523,113 units, and 658,007 units date from 1939 or earlier. For houses that old, an installer quoting new floors usually wants to know what is under the current surface.
| Year built | Housing units | Source |
|---|---|---|
| 2010 or later | 276,645 | B25034 (ACS 5-year 2020-2024) |
| 1990 to 2009 | 684,365 | B25034 (ACS 5-year 2020-2024) |
| 1980 to 1989 | 448,886 | B25034 (ACS 5-year 2020-2024) |
| 1970 to 1979 | 466,755 | B25034 (ACS 5-year 2020-2024) |
| 1960 to 1969 | 486,829 | B25034 (ACS 5-year 2020-2024) |
| 1950 to 1959 | 523,113 | B25034 (ACS 5-year 2020-2024) |
| 1940 to 1949 | 246,754 | B25034 (ACS 5-year 2020-2024) |
| 1939 or earlier | 658,007 | B25034 (ACS 5-year 2020-2024) |
New Jersey contractor registration for flooring jobs
This section is general information, not legal advice. It summarizes official sources as of October 7, 2026; check the current text of each rule before relying on it.
Flooring is named outright. The Division of Consumer Affairs explains in its home improvement contractor FAQ (last modified March 3, 2025) that home improvements under the Contractors' Registration Act include work involving insulation, siding, carpeting and flooring, among other examples. The same FAQ says a business must register even if it does home improvements only part time, and that a subcontractor paid by a general contractor must register too.
Registration runs on a fixed calendar: once obtained, it must be renewed by March 31 of each year, per the Division FAQ (last modified March 3, 2025). The FAQ also lists the exemptions in N.J.S.A. 56:8-140, which include a person working on a home the person or a family member owns, and a home improvement retailer with a net worth of more than $50,000,000, along with that retailer's employees.
The registration requirement itself and the three-day right to cancel a home improvement contract are summarized on leads in New Jersey.
Fields New Jersey flooring buyers set
- Owner status: the requester owns the home, house or condominium.
- ZIP code: North Jersey, Central Jersey or South Jersey towns, chosen one ZIP code at a time.
- Material and rooms: carpet, hardwood, tile, laminate or vinyl plank, and the rooms involved.
- Move-in timing: a recent purchase, when a buyer wants new owners.
Where buyers filter in New Jersey
These are the six largest metro areas with New Jersey residents, from the Census Bureau's July 1, 2025 estimates. Three are shared with other states, New York-Newark-Jersey City, Philadelphia-Camden-Wilmington and Allentown-Bethlehem-Easton, and their figures are for the whole metro area. Buyers pick ZIP codes, not metros.
- New York-Newark-Jersey City, NY-NJ: 20,112,448 (July 1, 2025 estimate, whole metro area)
- Philadelphia-Camden-Wilmington, PA-NJ-DE-MD: 6,329,118 (July 1, 2025 estimate, whole metro area)
- Trenton-Princeton: 399,289 (July 1, 2025 estimate)
- Atlantic City-Hammonton: 372,047 (July 1, 2025 estimate)
- Vineland: 157,148 (July 1, 2025 estimate)
- Allentown-Bethlehem-Easton, PA-NJ: 887,615 (July 1, 2025 estimate, whole metro area)
Source: Metropolitan and Micropolitan Statistical Area population estimates, Vintage 2025 (cbsa-est2025-alldata), U.S. Census Bureau.
Consent records for New Jersey flooring leads
Each New Jersey flooring lead is sent with a record of the homeowner's consent, showing the opt-in languageOpt-in languageThe consent disclosure shown next to the submit button on a lead form. Glossary and the time of submission. For New Jersey calling rules, see the state telemarketing laws table; for Summit's other verticals in the state, see leads in New Jersey.
New Jersey flooring lead questions
Does New Jersey treat carpeting as home improvement work?
The Division of Consumer Affairs lists carpeting and flooring as examples of home improvements in its contractor FAQ (last modified March 3, 2025). This is general information, not legal advice.
When do New Jersey home improvement contractor registrations renew?
By March 31 of each year, according to the Division of Consumer Affairs FAQ (last modified March 3, 2025). Buyers can ask installer clients for a current registration number.
What is the median value of a New Jersey owner-occupied home?
$454,400, in table B25077 (ACS 5-year 2020-2024), eighth highest of the 50 states.
Can New Jersey flooring leads be limited to South Jersey ZIP codes?
Yes. Buyers choose ZIP codes, so a program can cover only South Jersey, only North Jersey or any other set. New Jersey leads are exclusive by default; shared delivery can be requested.
Request New Jersey flooring leads
Email us the New Jersey ZIP codes you cover, your daily volume or caps and how you take delivery. ReturnReturnA buyer's request for credit on a lead that fails agreed standards, such as a disconnected number, a duplicate or a lead outside the filters. Glossary terms are agreed on the onboarding call, before you go live.
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