Michigan solar leads

Michigan utilities credit solar through distributed generation tariffs updated after 2023 Public Act 235, which raised the project limit to 550 kW, and 72.0% of the state’s housing units are detached houses, the fifth highest share. Summit Leads supplies solar leads in Michigan by real-time ping/post, with filters and routing agreed during onboarding.

Summit Leads sells solar leads by real-time ping/post. Filters and routing are agreed during onboarding.

  • Founded in 2025
  • 40+ national buyer and supply partners
Request Michigan solar leads
Distributed generation programInterconnection levels by sizeElectrical contractor licenseMostly detached housing

Michigan facts for solar lead buyers

FactValue Source
Small-scale solar PV capacity, July 2026337.8 MW (EIA estimate, July 2026), 30th of the 49 states with an EIA estimateElectric Power Monthly, Table 6.2.B: Net Summer Capacity Using Primarily Renewable Energy Sources and by State U.S. Energy Information Administration
Small-scale solar PV capacity, July 2025295.9 MW (EIA estimate, July 2025); 41.9 MW, or 14.2%, was added by July 2026Electric Power Monthly, Table 6.2.B: Net Summer Capacity Using Primarily Renewable Energy Sources and by State U.S. Energy Information Administration
Solar resource in Detroit, the largest city4.45 kWh per square meter per day for a fixed, south-facing array at a 20-degree tilt (PVWatts version 8, typical-year weather, checked October 9, 2026)PVWatts Calculator (version 8): Detroit, Michigan National Laboratory of the Rockies (formerly NREL)
Average residential electricity price, 202419.30 cents per kWh (2023: 18.84 cents; EIA Form EIA-861 data, 2024), the 12th highest of the 50 statesElectric Power Annual, Table 2.10: Average Price of Electricity to Ultimate Customers by End-Use Sector, by State U.S. Energy Information Administration
Single-family detached share of housing units72.0% (3,327,693 of 4,622,236 housing units; ACS 5-year 2020-2024, table B25024), the fifth highest of the 50 statesTable B25024, Units in Structure: Michigan (ACS 5-Year 2020-2024) U.S. Census Bureau
Owner-occupied single-family detached homes2,633,444, or 88.2% of 2,984,190 owner-occupied homes (ACS 5-year 2020-2024, table B25032)Table B25032, Tenure by Units in Structure: Michigan (ACS 5-Year 2020-2024) U.S. Census Bureau
Distributed generation project size limitUp to 550 kW, under 2023 Public Act 235 (MPSC, checked October 9, 2026)Distributed Generation Michigan Public Service Commission
Distributed generation capacity per customerUp to 110% of the customer’s electricity use over the previous 12 months, under 2023 Public Act 235 (MPSC, checked October 9, 2026)Distributed Generation Michigan Public Service Commission
Updated distributed generation tariffs approvedMarch 13, 2025, for each rate-regulated utility, after the Commission’s July 23, 2024 order in case U-21767 (MPSC, checked October 9, 2026)Distributed Generation Michigan Public Service Commission
Level 1 interconnectionA certified project of 20 kWac or less (R 460.901b, effective April 25, 2023, as of October 9, 2026)Interconnection and Distributed Generation Standards (Mich. Admin. Code R 460.901a to R 460.1026) Michigan Public Service Commission (Department of Licensing and Regulatory Affairs)
Legacy net metering grandfatheringUp to 10 years from initial enrollment, ending early if the system’s nameplate rating is increased (R 460.1026, effective April 25, 2023, as of October 9, 2026)Interconnection and Distributed Generation Standards (Mich. Admin. Code R 460.901a to R 460.1026) Michigan Public Service Commission (Department of Licensing and Regulatory Affairs)
Electrical contractor licenseRequired to do business as an electrician; needs an associated Master Electrician, and no exam (LARA, checked October 9, 2026)Electrical Examination, Licensing/Registration and Application Information Michigan Department of Licensing and Regulatory Affairs, Bureau of Construction Codes

Last reviewed: October 9, 2026. A summary for education, not legal advice.

See a sample solar lead

Michigan’s installed small-scale solar

Michigan added small-scale solar at a double-digit rate over the latest year. The EIA’s Table 6.2.B in the Electric Power Monthly estimated 295.9 MW of customer-sited systems under 1 MW in July 2025 and 337.8 MW in July 2026, an increase of 41.9 MW, or 14.2%. In July 2026 Michigan ranked 30th of the 49 states with an EIA estimate.

Estimated small-scale solar PV capacity in Michigan (EIA Electric Power Monthly, Table 6.2.B)
MonthCapacity (MW)Source
July 2025295.9EIA EPM Table 6.2.B, July 2025
July 2026337.8EIA EPM Table 6.2.B, July 2026

For a buyer the base is modest for a state of Michigan’s size, which means most owner-occupied houses have no system yet, while the year’s growth shows installs moving through utility interconnection queues. The estimate counts kilowatts on roofs; it does not count homeowners who are asking about solar, and it is not a figure for leads.

How much sun Detroit gets

Detroit is the largest city in Michigan in the Census Bureau’s July 1, 2025 estimates. For Detroit, the PVWatts calculator (developed by NREL, now hosted by the National Laboratory of the Rockies) gives an average of 4.45 kWh per square meter per day reaching a modeled array (checked October 9, 2026).

The method is the same across states: PVWatts version 8 with its default array, fixed on an open rack at a 20-degree tilt facing due south, at the city’s Census gazetteer coordinates and with National Solar Radiation Database typical-year weather. Grand Rapids, Traverse City and the Upper Peninsula will each read differently, and real roofs vary with pitch, direction and shade; treat the value as a way to compare states, not as what any home will produce.

Michigan’s average residential electricity price

The EIA reports each state’s average residential price from utility filings on Form EIA-861. Michigan’s 2024 average was the 12th highest of the 50 states. It is listed here as data and nothing more.

Average residential electricity price in Michigan (EIA Electric Power Annual, Table 2.10)
YearCents per kWhSource
202318.84EIA Electric Power Annual, Table 2.10
202419.30EIA Electric Power Annual, Table 2.10

Distributed generation and net metering in Michigan

This section is general information, not legal advice. It summarizes official sources as of October 9, 2026; check the current text of each rule before relying on it.

Michigan replaced classic net metering with a distributed generation program, run through each utility’s tariff under the Public Service Commission. The MPSC’s distributed generation page (checked October 9, 2026) explains that 2023 Public Act 235 required utilities to update their tariffs: eligible projects may now be up to 550 kW, and a customer may build generation of up to 110% of its electricity use over the previous 12 months. After the Commission’s July 23, 2024 order in case U-21767, each utility filed an updated tariff, and all of them were approved on March 13, 2025.

The detailed rules are the Commission’s Interconnection and Distributed Generation Standards, Mich. Admin. Code R 460.901a through R 460.1026, effective April 25, 2023 (as of October 9, 2026). They sort projects by size. Level 1 is a certified project of 20 kWac or less, the size of nearly every home system; Level 2 runs above 20 kWac up to 150 kWac; Level 3 covers non-certified projects up to 150 kWac and any project above 150 kWac up to 550 kWac. Under R 460.926, distributed generation program application fees combined with fast track review fees may not exceed a total of $50 (as of October 9, 2026).

Customers who joined a legacy net metering program before their utility’s first distributed generation tariff may stay on it for up to 10 years from initial enrollment under R 460.1026, but lose that option if they increase the system’s nameplate rating. For a buyer, that matters when a homeowner with an older system asks about adding panels.

Michigan electrical licensing for solar installers

This section is general information, not legal advice. It summarizes official sources as of October 9, 2026; check the current text of each rule before relying on it.

Michigan has no solar-specific installer license. Electrical work is licensed by the Department of Licensing and Regulatory Affairs through the Bureau of Construction Codes, under the Skilled Trades Regulation Act (2016 PA 407). On its electrical licensing page, LARA says an Electrical Contractor license is required to do business as an electrician, that it requires an associated Master Electrician who is responsible for code compliance of all installations, and that a Master Electrician can be associated with only one electrical contractor at a time (checked October 9, 2026).

The same page says there is no exam for the electrical contractor license, while the journeyman and master electrician licenses require experience and an exam based on the 2023 National Electrical Code and the Michigan Electrical Code rules. It also notes that the City of Detroit issues its own electrical licenses and registrations.

So a buyer working with Michigan installers checks the electrical contractor license, or the Detroit license inside the city, for the company that wires the system. The state’s residential builder license threshold is described on Michigan window replacement leads.

Michigan’s detached, owner-occupied housing

Michigan is one of the most detached-house states in the country. The Census Bureau’s table B25024 for 2020-2024 counts 3,327,693 single-family detached homes among 4,622,236 housing units: 72.0%, the fifth highest share of the 50 states. Owners hold most of them; table B25032 shows 2,633,444 owner-occupied detached homes, 88.2% of the state’s 2,984,190 owner-occupied homes.

Renters occupy 1,092,179 of Michigan’s 4,076,369 occupied homes, about 26.8%, in the 2020-2024 table B25003. A smaller renter share than in many states leaves more households for which a homeowner filterFilterA rule that decides which leads a buyer is offered, based on fields such as vertical, sub-type, state, ZIP code, homeownership or accident details. Glossary does not narrow the field much.

Housing age and home values are on Michigan window replacement leads, and heating fuel and degree days are on Michigan HVAC leads.

Michigan counties ranked by owner-occupied detached homes

The ten Michigan counties with the most owner-occupied single-family detached homes, with their owner-occupied totals and detached shares, from the ACS 5-year 2020-2024, table B25032 at county level. The table describes housing and makes no claim about leads.

Ten Michigan counties with the most owner-occupied detached homes, ACS 5-year 2020-2024
CountyOwner-occupied detached homesOwner-occupied homesDetached share of owner homesSource
Wayne404,592453,65289.2%ACS 2020-2024, B25032 (county)
Oakland336,519385,50087.3%ACS 2020-2024, B25032 (county)
Macomb224,235269,05683.3%ACS 2020-2024, B25032 (county)
Kent155,128180,48286.0%ACS 2020-2024, B25032 (county)
Genesee106,105118,36389.6%ACS 2020-2024, B25032 (county)
Washtenaw77,60692,76883.7%ACS 2020-2024, B25032 (county)
Ottawa74,44088,24884.4%ACS 2020-2024, B25032 (county)
Ingham62,55669,62789.8%ACS 2020-2024, B25032 (county)
Kalamazoo62,44869,10690.4%ACS 2020-2024, B25032 (county)
Livingston58,37866,40487.9%ACS 2020-2024, B25032 (county)

Wayne, Oakland and Macomb, the three counties of metro Detroit, together hold 965,346 owner-occupied detached homes in the 2020-2024 county data. Every county in the ten is above 83% detached among owner homes; Kalamazoo is highest at 90.4% and Macomb lowest at 83.3%.

Turning the Michigan facts into a solar plan

Three things a buyer can take from the Michigan data when deciding how to cover the state:

  • Home systems are Level 1. The MPSC standards put certified projects of 20 kWac or less in Level 1 (as of October 9, 2026), so residential installs follow the simplest interconnection path.
  • The sizing rule is tied to use. Under 2023 PA 235, as the MPSC describes it, a customer’s system may be sized up to 110% of the past 12 months of use (checked October 9, 2026), so installers ask for usage history early.
  • Metro Detroit dominates the housing. The three Detroit-area counties account for 965,346 owner-occupied detached homes in the 2020-2024 ACS, and Detroit licenses its own electricians, so coverage there is often planned on its own.

These points are about Michigan’s rules, housing and installed solar. They say nothing about how many leads there are, their price or where they come from.

What Michigan solar buyers filter on

Solar buyers in Michigan generally set filters on four lead fields, each linked to a fact on this page:

  • Homeowner status: about three in four Michigan households own their home, and buyers usually take owners only.
  • Project type: the solar project the homeowner described, in general terms; the options are set when the solar form is finalized.
  • Timeframe: how soon the homeowner wants to proceed or whether they are still researching.
  • ZIP code: the service area of an installer and its licensed electrical contractor, with Detroit treated on its own if needed.

The filters for Michigan solar leads are agreed with each buyer during onboarding. Exclusive or shared routing for solar leads is agreed with each buyer during onboarding. For the fields themselves, open the sample solar lead.

Where buyers filter in Michigan

Michigan solar installers mostly work the southern Lower Peninsula from one metro area. The six largest metro areas, all wholly inside Michigan, are below with the Census Bureau’s July 1, 2025 population estimates. Each buyer’s coverage area is agreed during onboarding, inside these metro areas or outside them.

  • Detroit-Warren-Dearborn: 4,390,913 (July 1, 2025 estimate)
  • Grand Rapids-Wyoming-Kentwood: 1,183,645 (July 1, 2025 estimate)
  • Lansing-East Lansing: 479,722 (July 1, 2025 estimate)
  • Flint: 401,093 (July 1, 2025 estimate)
  • Ann Arbor: 370,214 (July 1, 2025 estimate)
  • Kalamazoo-Portage: 263,795 (July 1, 2025 estimate)

Source: Metropolitan and Micropolitan Statistical Area population estimates, Vintage 2025 (cbsa-est2025-alldata), U.S. Census Bureau.

Consent records for Michigan solar leads

Each Michigan solar lead carries the TCPATCPAThe Telephone Consumer Protection Act, the federal law that governs telemarketing calls and texts, autodialers, prerecorded voice messages and the Do Not Call Registry. Glossary consent record captured on the form. Michigan’s state calling rules sit in the Michigan row of the state telemarketing laws table, and leads in Michigan brings together the other verticals Summit offers in the state.

Michigan solar lead questions

How large can a Michigan distributed generation solar project be?

Up to 550 kW, and up to 110% of the customer’s use over the previous 12 months, under the tariff changes 2023 Public Act 235 required, as the MPSC describes them (checked October 9, 2026). This is general information, not legal advice.

Can a Michigan homeowner stay on legacy net metering after adding panels?

Not under R 460.1026: a legacy customer may stay for up to 10 years from initial enrollment, but increasing the system’s nameplate rating ends that eligibility (as of October 9, 2026). This is general information, not legal advice.

What license does a Michigan company need to wire solar panels?

Michigan has no separate solar license. LARA requires an Electrical Contractor license, with an associated Master Electrician, to do business as an electrician; Detroit issues its own licenses (checked October 9, 2026). This is general information, not legal advice.

Which Michigan county has the most owner-occupied detached homes?

Wayne County, with 404,592, followed by Oakland (336,519) and Macomb (224,235), in the 2020-2024 ACS (table B25032, county level).

Are Michigan solar leads available for a chosen set of ZIP codes?

Coverage and filters are agreed with each buyer during onboarding; email us the ZIP codes you want covered.

Request Michigan solar leads

Email us the Michigan ZIP codes you cover, your daily volume or caps and how you take delivery. ReturnReturnA buyer's request for credit on a lead that fails agreed standards, such as a disconnected number, a duplicate or a lead outside the filters. Glossary terms are agreed on the onboarding call, before you go live.

Start small, with no long-term commitment

  • No long-term contract. Pause or stop at any time.
  • No setup fee and no monthly fee. You pay only for leads delivered that match your filters.
  • Start with a small test volume and scale when the numbers work.
  • MVA and home improvement leads are exclusive by default: each lead is sold to one buyer.
  • Return terms are agreed on the onboarding call, before you go live.
Request Michigan solar leads

Or write to team@summitleads.ai. We reply by email.

Generating leads instead? Sell your leads

Buying or selling leads? Talk to us.

Email team@summitleads.ai. We reply by email. You can also message Summit Leads or Russell Brown on LinkedIn. Contact details.