Michigan HVAC leads

Michigan heats with gas: table B25117 shows 77.7% of owner-occupied homes on utility gas, fourth highest of the 50 states, plus 10.5% on propane, and NOAA counted 6,623 heating degree days in 2025. HVAC is now onboarding at Summit Leads, so no HVAC leads are delivered in Michigan yet; buyers can join the HVAC list now.

Now onboardingHVAC is being added to Summit Leads and is not live yet. Summit is accepting interest from HVAC lead buyers now: email us the states, filters and delivery method you want, and we will contact you when HVAC leads open.

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Gas furnace statePropane as the second fuelLong heating seasonMechanical work classifications

Michigan facts for HVAC lead buyers

FactValue Source
Owner-occupied homes heated by utility gas77.7% (2,317,982 of 2,984,190 owner-occupied units; ACS 5-year 2020-2024, table B25117), 4th highest of the 50 statesTable B25117, Tenure by House Heating Fuel: Michigan (ACS 5-Year 2020-2024) U.S. Census Bureau
Owner-occupied homes heated by bottled, tank or LP gas10.5% (312,047 units; ACS 5-year 2020-2024), 13th highest of the 50 statesTable B25117, Tenure by House Heating Fuel: Michigan (ACS 5-Year 2020-2024) U.S. Census Bureau
Owner-occupied homes heated by electricity7.1% (212,021 units; ACS 5-year 2020-2024), 4th lowest of the 50 statesTable B25117, Tenure by House Heating Fuel: Michigan (ACS 5-Year 2020-2024) U.S. Census Bureau
Owner-occupied homes heated by wood2.8% (83,757 units; ACS 5-year 2020-2024)Table B25117, Tenure by House Heating Fuel: Michigan (ACS 5-Year 2020-2024) U.S. Census Bureau
Owner-occupied homes heated by fuel oil or kerosene1.0% (29,417 units; ACS 5-year 2020-2024)Table B25117, Tenure by House Heating Fuel: Michigan (ACS 5-Year 2020-2024) U.S. Census Bureau
All occupied homes heated by utility gas74.9% of 4,076,369 occupied units (ACS 5-year 2020-2024, table B25040)Table B25040, House Heating Fuel: Michigan (ACS 5-Year 2020-2024) U.S. Census Bureau
Heating degree days, 20256,623 (1991-2020 average 6,745), 10th highest of the 48 states with a statewide seriesClimate at a Glance: Michigan heating degree days, January-December, 1895-2025 NOAA National Centers for Environmental Information
Cooling degree days, 2025676 (1991-2020 average 579)Climate at a Glance: Michigan cooling degree days, January-December, 1895-2025 NOAA National Centers for Environmental Information
Owner-occupied housing units2,984,190 of 4,076,369 occupied units, with 1,092,179 renter households (ACS 5-year 2020-2024)Table B25003, Tenure: Michigan (ACS 5-Year 2020-2024) U.S. Census Bureau
Mechanical contractor work classificationsSeparate classifications for hydronic heating and cooling, HVAC equipment, ductwork, refrigeration, and limited or unlimited heating and refrigeration/air conditioning service, among others (LARA, checked October 8, 2026)Mechanical Examination, Licensing/Registration and Application Information Michigan Department of Licensing and Regulatory Affairs, Bureau of Construction Codes
Mechanical contractor experience and examsAt least 3 years of experience in each work classification applied for, and an exam for each (LARA, checked October 8, 2026)Mechanical Examination, Licensing/Registration and Application Information Michigan Department of Licensing and Regulatory Affairs, Bureau of Construction Codes
Michigan Home Energy Rebates (MiHER)Open, with new income-qualified applications paused in the EGLE Detroit, Warren, Grand Rapids, Lansing and Kalamazoo districts (EGLE, checked October 8, 2026)Home Energy Rebates (MiHER) Michigan Department of Environment, Great Lakes, and Energy

Last reviewed: October 8, 2026. A summary for education, not legal advice.

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How Michigan homes are heated

Michigan is a gas furnace state. In table B25117 (ACS 5-year 2020-2024), 2,317,982 of 2,984,190 owner-occupied homes heat mainly with utility gas, a 77.7% share that only three states exceed. Propane is second at 10.5%, ahead of electricity at 7.1%, one of the four lowest electric shares in the country.

Main heating fuel of owner-occupied homes in Michigan, ACS 5-year 2020-2024 (table B25117)
Heating fuelOwner-occupied homesShareSource
Utility gas2,317,98277.7%ACS 2020-2024, B25117
Bottled, tank or LP gas312,04710.5%ACS 2020-2024, B25117
Electricity212,0217.1%ACS 2020-2024, B25117
Wood83,7572.8%ACS 2020-2024, B25117
Fuel oil, kerosene, etc.29,4171.0%ACS 2020-2024, B25117
Solar, coal, other fuels and no fuel used28,9661.0%ACS 2020-2024, B25117

Across all 4,076,369 occupied homes, renters included, utility gas heats 74.9% (table B25040 (2020-2024 ACS)). For an HVAC buyer, that mix means most replacements are furnace and boiler jobs, with propane equipment a sizable second line. The table describes how homes are heated; it says nothing about how often any group asks for service.

Michigan heating and cooling load by degree days

Michigan’s 2025 heating total was 6,623 degree days in NOAA’s Climate at a Glance heating series, close to the 1991-2020 average of 6,745 and the 10th highest of the 48 states with a statewide series. Heating equipment runs for a large share of the year.

Summers are short but not absent. The cooling series shows 676 cooling degree days in 2025, above the 1991-2020 average of 579. That is enough cooling load for air conditioning repair and installation to sit beside the long heating season.

The method behind the numbers: one degree day is one degree of difference between a day’s mean temperature and 65°F. NCEI sums them from January through December for each statewide series, and the average here is the mean of the 1991-2020 annual sums.

Michigan HVAC contractor licensing

This section is general information, not legal advice. It summarizes official sources as of October 8, 2026; check the current text of each rule before relying on it.

Michigan licenses mechanical contractors at the state level through the Bureau of Construction Codes in the Department of Licensing and Regulatory Affairs (LARA). LARA’s mechanical licensing page (checked October 8, 2026) says licensed mechanical contractors can perform installations, alterations and servicing and secure permits. The license is issued by work classification, and the ones closest to residential HVAC are:

  • Hydronic heating and cooling and process piping, for boiler and hot water systems.
  • HVAC equipment and ductwork, for furnaces, air handlers and air distribution.
  • Refrigeration, plus limited or unlimited refrigeration and air conditioning service.
  • Limited or unlimited heating service.
  • Fuel gas piping, LP distribution piping, and solid fuel and vented decorative gas appliances.

Applicants need at least three years of experience in each classification they apply for and must pass an exam for each one; LARA notes that exams can include questions on the Skilled Trades Regulation Act (2016 PA 407). A contractor may hold some classifications and not others, so the classifications on a license show which jobs it can take. Refrigerant work also requires federal technician certification under EPA Section 608.

Michigan owners and renters behind system replacements

Michigan has 2,984,190 owner-occupied homes and 1,092,179 renter households among 4,076,369 occupied homes in table B25003 (ACS 5-year 2020-2024). Owners hold 73.2% of occupied homes, so most households can order a furnace or air conditioner replacement themselves rather than through a landlord.

For housing age, the energy code and the residential builder rules, see Michigan window replacement leads.

Michigan Home Energy Rebates (MiHER)

The Michigan Department of Environment, Great Lakes, and Energy (EGLE) administers the federally funded Michigan Home Energy Rebates program (checked October 8, 2026). It has two pathways: HOMES, for whole-home upgrades that include heating and cooling systems, insulation and air sealing, and HEAR, for high-efficiency electric equipment such as heat pumps, for households at or below 150% of area median income.

As of the October 8, 2026 check, EGLE shows new income-qualified applications temporarily unavailable for properties in its Detroit, Warren, Grand Rapids, Lansing and Kalamazoo districts while it reviews applications and funding capacity. Rebates go through prequalified contractors. No rebate amounts are repeated here.

Michigan counties by owner-occupied homes

The ten Michigan counties with the most owner-occupied homes, with the share of those homes heated by utility gas and by bottled, tank or LP gas (propane), from the ACS 5-year 2020-2024 county tables B25003 and B25117. Propane replaces electricity as the second column because it heats more Michigan owner homes. The table covers housing only and does not show where leads come from.

Ten Michigan counties with the most owner-occupied homes, and their heating fuel, ACS 5-year 2020-2024
CountyOwner-occupied homesHeated by utility gasHeated by bottled, tank or LP gasSource
Wayne453,65289.9%1.1%ACS 2020-2024, B25003 and B25117 (county)
Oakland385,50090.4%1.6%ACS 2020-2024, B25003 and B25117 (county)
Macomb269,05691.7%1.6%ACS 2020-2024, B25003 and B25117 (county)
Kent180,48286.6%5.6%ACS 2020-2024, B25003 and B25117 (county)
Genesee118,36385.3%4.6%ACS 2020-2024, B25003 and B25117 (county)
Washtenaw92,76883.5%4.1%ACS 2020-2024, B25003 and B25117 (county)
Ottawa88,24887.0%4.4%ACS 2020-2024, B25003 and B25117 (county)
Ingham69,62778.6%9.0%ACS 2020-2024, B25003 and B25117 (county)
Kalamazoo69,10680.8%6.8%ACS 2020-2024, B25003 and B25117 (county)
Livingston66,40479.6%9.6%ACS 2020-2024, B25003 and B25117 (county)

Gas heats nine in ten owner homes in the three Detroit-area counties, with Macomb highest at 91.7%. Propane rises toward the bottom of the list: Livingston (9.6%) and Ingham (9.0%) have the largest propane shares of the ten, against 1.1% in Wayne, in the same county data (2020-2024 ACS).

Reading the Michigan numbers for HVAC buyers

Put side by side, the Michigan figures describe a heating market built on gas, with propane as the main alternative. Three points for planning:

  • Furnace work leads. 77.7% of owner homes on utility gas in the 2020-2024 ACS and 6,623 heating degree days in 2025 point to gas furnace and boiler replacement and repair as the core of Michigan HVAC work.
  • Propane needs its own crews. One owner home in ten heats with propane statewide, and close to one in ten in Livingston and Ingham, so a buyer with LP-qualified technicians has a defined set of counties to cover.
  • Licenses come in pieces. Because LARA issues mechanical classifications separately, a buyer can match request types to the classifications its contractors actually hold.

These readings rest on housing, climate and licensing records alone. They do not estimate the number or location of Michigan HVAC requests.

What Michigan HVAC buyers filter on

Michigan HVAC buyers filterFilterA rule that decides which leads a buyer is offered, based on fields such as vertical, sub-type, state, ZIP code, homeownership or accident details. Glossary on the same kinds of fields as other home services buyers. In Michigan they connect to the facts above:

  • Project type: for example install, replace or repair, for heating or cooling. Furnace and boiler work fits the gas share and the degree day record.
  • Homeowner status: owners hold 73.2% of Michigan’s occupied homes (ACS 2020-2024, B25003).
  • Timeframe: an emergency heating repair in January or a cooling install planned for spring.
  • ZIP code: for example gas-heated Detroit-area ZIP codes versus propane-heavier parts of Livingston or Ingham.

When HVAC opens, Michigan buyers will set these filters per campaign, down to the ZIP code, as on Summit’s other home services leads. Once HVAC opens, HVAC leads will be exclusive by default, with shared delivery on request. Field-by-field details are on the sample HVAC lead.

Where buyers filter in Michigan

A Michigan HVAC contractor normally covers one metro area and its surrounding ZIP codes. All six of the state’s largest metro areas sit entirely inside Michigan; their July 1, 2025 populations from the Census Bureau are listed here. Once HVAC opens, buyers will be able to set coverage on any ZIP code, inside these areas or outside them.

  • Detroit-Warren-Dearborn: 4,390,913 (July 1, 2025 estimate)
  • Grand Rapids-Wyoming-Kentwood: 1,183,645 (July 1, 2025 estimate)
  • Lansing-East Lansing: 479,722 (July 1, 2025 estimate)
  • Flint: 401,093 (July 1, 2025 estimate)
  • Ann Arbor: 370,214 (July 1, 2025 estimate)
  • Kalamazoo-Portage: 263,795 (July 1, 2025 estimate)

Source: Metropolitan and Micropolitan Statistical Area population estimates, Vintage 2025 (cbsa-est2025-alldata), U.S. Census Bureau.

Consent records for Michigan HVAC leads

When HVAC opens, each Michigan HVAC lead will carry the TCPATCPAThe Telephone Consumer Protection Act, the federal law that governs telemarketing calls and texts, autodialers, prerecorded voice messages and the Do Not Call Registry. Glossary consent record captured on the form. Michigan’s own telephone solicitation rules are noted under Michigan in the state telemarketing laws table, and the combined MVA and home improvement page for the state is leads in Michigan.

Michigan HVAC lead questions

What fuel heats most owner-occupied homes in Michigan?

Utility gas, in 77.7% of owner-occupied homes (2,317,982 of 2,984,190), in the Census Bureau’s ACS 5-year estimates for 2020-2024 (table B25117). Only three states have a higher gas share.

How common is propane heat in Michigan homes?

Bottled, tank or LP gas heats 10.5% of owner-occupied homes, 312,047 in all, in ACS 5-year 2020-2024 table B25117, more than electricity at 7.1%.

Which Michigan license classifications cover furnace and air conditioning work?

LARA issues mechanical contractor licenses by work classification, including HVAC equipment, ductwork, hydronic heating and cooling, refrigeration, and limited or unlimited heating and refrigeration/air conditioning service, each with its own exam. This is general information, not legal advice.

How many heating degree days did Michigan have in 2025?

6,623, against a 1991-2020 average of 6,745, in NOAA NCEI’s Climate at a Glance statewide series, the 10th highest 2025 total of the 48 states with a series.

Can Michigan HVAC buyers pick individual ZIP codes?

Not yet: HVAC is now onboarding. When it opens, buyers will set filters down to the ZIP code, as on Summit’s other home services leads, and leads will be exclusive by default.

Join the Michigan HVAC buyer list

HVAC is not live yet. Email us the Michigan ZIP codes you cover, your daily volume or caps and how you take delivery, and we will contact you when HVAC leads open.

Start small, with no long-term commitment

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  • No setup fee and no monthly fee. You pay only for leads delivered that match your filters.
  • Start with a small test volume and scale when the numbers work.
  • MVA and home improvement leads are exclusive by default: each lead is sold to one buyer.
  • ReturnReturnA buyer's request for credit on a lead that fails agreed standards, such as a disconnected number, a duplicate or a lead outside the filters. Glossary terms are agreed on the onboarding call, before you go live.
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